AI website agent for SaaS teams
Turn website conversations into qualified trial and demo intent.
MadeAgentic adds a goal-driven AI website agent that answers product questions, qualifies use cases, captures contact details, and helps prospects choose the right next step.
30-day free trial. No credit card needed.
Why it matters
The website gap this agent closes.
Pricing-page visitors still have questions
Visitors hit pricing or feature pages with specific questions and bounce before booking.
If answers are buried, they bounce or submit vague demo requests.
Demo forms do not qualify intent
Forms capture an email but not the use case, company size, urgency, or objections.
Sales starts follow-up cold and wastes time on weak-fit leads.
Support chat is not sales qualification
Support chat tools answer FAQs but do not actively move prospects toward trial or demo conversion.
High-intent visitors get answers without a clear next step.
SaaS demo booking flow
Watch a SaaS product qualify an activation buyer before booking.
Here, the widget belongs to ActivationLoop, a fictional B2B SaaS. A buyer asks about trial activation, the agent qualifies the use case, and the calendar appears only after the demo is worth taking.
- Trials stall before the aha moment
- Activation = Stripe + import + teammate invited
- ~250 trials/month across Segment, Stripe, HubSpot, and Mixpanel
The same conversation can do more than open a calendar
Booking is what you just watched. Depending on the visitor, the agent can also capture contacts, share resources, or open payments and events — all from the chat.
Agent workflow
What the AI agent gets done on your website.
Configure the objective, knowledge, and boundaries once. The agent then adapts the conversation to each visitor instead of forcing them through a rigid tree.
Answer product, pricing, fit, integration, and onboarding questions from your approved knowledge.
Ask about company size, workflow, pain, timeline, and buying intent.
Route qualified visitors toward a demo, trial, signup, or relevant resource.
Send your team a structured summary so follow-up starts with context.
Action skills
Skills the agent can open when the next step makes sense.
The conversation qualifies intent first. Then the agent can capture details, open booking, share a resource, or trigger a supported action without sending visitors through a static form.
“Capture the use case, team size, stack, and buying intent.”
Guided lead capture
Collect email, phone, name, and use-case details when the visitor is ready.
“Open the right demo slot after product fit is established.”
Cal.com and Calendly booking
Move qualified buyers into product demos without sending them away.
“Link to the SOC 2 page or migration guide when procurement asks.”
Resource Library
Drop links to docs, case studies, security pages, or comparison content when the visitor asks.
“Offer checkout when a visitor asks to start a paid plan.”
Stripe Payment
Route self-serve buyers to checkout after questions are answered.
“Create a trial, check account status, or push a qualified lead to your CRM.”
Custom live webhook/API
Call a live endpoint during the conversation for CRM, trial, or account workflows.
Why not just use what you have?
More useful than a form. More focused than a generic chatbot.
Most SaaS website tools either wait passively or answer FAQs. MadeAgentic is built around the next step you want the visitor to take.
Demo request form
Captures contact details without intent, blockers, or context.
Support chatbot
Answers FAQs but may not drive trial/demo next steps.
Visitor identification tool
Shows which company visited but not why they care.
Enterprise conversational marketing
Powerful but often overbuilt and expensive for SMB SaaS.
Business outcomes
More useful conversations from the traffic you already have.
More useful trial and demo intent from traffic already reaching product and pricing pages.
Better qualification before sales spends time on a call.
Clearer insight into the questions prospects ask before converting.
What you get back
One qualified demo can justify a lot of first-response automation.
No tool can guarantee a sale. The practical question is simpler: if one qualified demo is valuable, your pricing page should not wait passively for a form submission.
Catch visitors after hours
Catch visitors who browse pricing and feature pages after hours or while your team is in calls.
Protect sales time
Protect sales time from weak-fit leads by qualifying use case, team size, and buying intent first.
Learn from objections
Learn exactly what prospects ask before they convert, then turn those objections into better pricing and product copy.
Simple pricing
30-day free trial. No credit card needed.
FAQ
Common questions
Can the agent use our product docs and website content?
Yes. MadeAgentic can start from your website content and business knowledge, then you can refine the answers, tone, and objectives.
Is this only for enterprise SaaS?
No. It is designed for self-serve and SMB SaaS teams that need more conversion from website traffic without a large sales team.
Can it hand off to sales?
Yes. The agent can capture lead details, summarize the conversation, and trigger follow-up workflows through supported notifications and integrations.
Can it answer pricing and plan questions?
Yes. The agent draws on your approved website and business knowledge to answer product, pricing, integration, and fit questions.
Can it route to trial, docs, demo, or human follow-up?
Yes. You set the objectives. The agent can guide visitors toward the next step that makes sense based on their use case and intent.
What if the visitor asks something the agent should not answer?
You control the agent knowledge and boundaries. The agent can be configured to answer approved topics and route complex or sensitive questions to your team.
Turn your pricing page into a conversation.
Generate a first draft from your website, tune the qualification questions, and test the conversation before visitors see it.
$99/month · 30-day free trial. No credit card needed.